Friday, February 10, 2006

WebMetricsGuru: Top Search Engine Search Numbers - just posted

WebMetricsGuru: Top Search Engine Search Numbers - just posted: "Search Engine Traffic share for US searches were just posted yesterday by Nielson//NetRatings. According to ClickZ
'The number of U.S. searches grew 55 percent in December 2005 over December 2004, according to data released by Nielsen//NetRatings. '

Top Three U.S. Search Share Rankings by Percentage Points, December 2004 and 2005
Search EngineDecember 2004 Search Share (%)December 2005 Search Share (%)Change (Percentage Points)
Google43.148.85.7
Yahoo!21.721.4-0.3
MSN14.010.9-3.1
Source: Nielsen//NetRatings, February 2006

Most of the sites who i do both Web Analytics and SEO/SEM for show a much greater increase in Search Traffic from Google than the numbers above suggest. In fact, one of my house plans clients had a 300%+ increase in thier Google Search Referral Traffic from Dec 04 to Dec 05.
The data above is actually not the whole story - "

I posted this information in my new blog...www.webmetricsguru.com - where you can read the rest of my post (the formatting also looks better on my other site).

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